I knew there would be a ‘jewelry’ line at the end. As a former employee ‘associate’ of JCPenny I’m mildly impressed by the ad campaign. A lot of thought and looks like a ‘please interact with us’ website to go with it.
I have to say I’d rather have something functional than jewelry. I’m just not a jewelry kind of gal. I guess my husband’s not the target audience.
Given our current situation I’d be mad at my husband if he spent big money on shiny rocks. Stupid ad, reinforcing the idea that women want useless objects that cost far more than they’re worth. I think the computer memory was a much better idea!
Posted on 12.18.08·
maryanne in pgh wrote:
diamonds are the device for the message but the message has to do with being at odds when trying to communicate. i recognized some aspects of relationships i have with men including my husband and i laughed out loud. i think it’s clever and it’s not the image i have of penney’s so i guess in that regard as an ad it might be rather effective.
I am probably in BiiiiiG trouble here, but there was a time when I would have been ECSTATIC had I received a vacuum cleaner for my birthday or christmas. I am with the previous writer – hmmmm yarn swift or jewelry? I’d take the yarn swift in a heartbeat.
OK, OK I’m weird I know!
Joan
What is so sexist, my sister got a pot belly pig from her birthday….errr They have been divorced for many years now…lol
Posted on 12.22.08·
susan long wrote:
I laughed and laughed. While l might really love to have extra memory for my computer, I would really not like to receive a *blood* diamond. I do enjoy clever advertisements.
Posted on 12.27.08·
Jenna in Richmond, Virginia where it might actually snow today! wrote:
Priceless!!!
Happily for both of us, my husband has no reason to fear the dog house!
The only gift with an electrical plug I received was only one I asked for and specified color and attachments (Kitchen Aid Stand Mixer if you want to know) and that was over 20 years ago!
I got a keeper!
What a hoot! I did laugh (out loud!)…..
I got some lovely laceweight merino hand spun and dyed by a Colorado artist to remind me of our vacation last summer. It’s in a beautiful blue. And pattern for a lace scarf to go with it.
No dog house here…..
……however my birthday is coming up in January……..
Posted on 12.30.08·
Karen in AZ wrote:
This was so great! Thanks for a great laugh! (Now, I have to get the iTunes link and send it to my friends!)
Posted on 1.1.09·
Kim Langley wrote:
I laughed out loud at the end when i read the tag. My husband for every christmas and birthday I have known him (over ten years) with the exception of the terry cloth bathrobe has given me a totally useless gift. Often it is not only useless, but defective, like the turtleneck with sun damage. I’ve always smiled, expressed thanks and quietly put it in the closet. This year he asked me where i buy yarn and what kind would i like. Christmas morning i open a gift bag and pull out a coffee thermos. we already own two coffee thermoses. I just could not pretend this time. I just put it back in the bag, put the bag on his desk chair and ignored it. I felt totally insulted. I would be fine with no gift, we can’t really afford it anyway, better nothing then throwing money away on things that we don’t need!
Posted on 1.2.09·
Su wrote:
I got 3 pairs worth of sock yarn this year. Lovely Kaffe Fassett self-stripers. To make socks for him. hmmmm.
I knew there would be a ‘jewelry’ line at the end. As a former employee ‘associate’ of JCPenny I’m mildly impressed by the ad campaign. A lot of thought and looks like a ‘please interact with us’ website to go with it.
I have to say I’d rather have something functional than jewelry. I’m just not a jewelry kind of gal. I guess my husband’s not the target audience.
Funny ad, Thanks!
Given our current situation I’d be mad at my husband if he spent big money on shiny rocks. Stupid ad, reinforcing the idea that women want useless objects that cost far more than they’re worth. I think the computer memory was a much better idea!
diamonds are the device for the message but the message has to do with being at odds when trying to communicate. i recognized some aspects of relationships i have with men including my husband and i laughed out loud. i think it’s clever and it’s not the image i have of penney’s so i guess in that regard as an ad it might be rather effective.
I am probably in BiiiiiG trouble here, but there was a time when I would have been ECSTATIC had I received a vacuum cleaner for my birthday or christmas. I am with the previous writer – hmmmm yarn swift or jewelry? I’d take the yarn swift in a heartbeat.
OK, OK I’m weird I know!
Joan
PS Gym membership to get rid of my love luggage – DOGHOUSE!!!
What is so sexist, my sister got a pot belly pig from her birthday….errr They have been divorced for many years now…lol
I laughed and laughed. While l might really love to have extra memory for my computer, I would really not like to receive a *blood* diamond. I do enjoy clever advertisements.
Priceless!!!
Happily for both of us, my husband has no reason to fear the dog house!
The only gift with an electrical plug I received was only one I asked for and specified color and attachments (Kitchen Aid Stand Mixer if you want to know) and that was over 20 years ago!
I got a keeper!
What a hoot! I did laugh (out loud!)…..
I got some lovely laceweight merino hand spun and dyed by a Colorado artist to remind me of our vacation last summer. It’s in a beautiful blue. And pattern for a lace scarf to go with it.
No dog house here…..
……however my birthday is coming up in January……..
This was so great! Thanks for a great laugh! (Now, I have to get the iTunes link and send it to my friends!)
I laughed out loud at the end when i read the tag. My husband for every christmas and birthday I have known him (over ten years) with the exception of the terry cloth bathrobe has given me a totally useless gift. Often it is not only useless, but defective, like the turtleneck with sun damage. I’ve always smiled, expressed thanks and quietly put it in the closet. This year he asked me where i buy yarn and what kind would i like. Christmas morning i open a gift bag and pull out a coffee thermos. we already own two coffee thermoses. I just could not pretend this time. I just put it back in the bag, put the bag on his desk chair and ignored it. I felt totally insulted. I would be fine with no gift, we can’t really afford it anyway, better nothing then throwing money away on things that we don’t need!
I got 3 pairs worth of sock yarn this year. Lovely Kaffe Fassett self-stripers. To make socks for him. hmmmm.